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"Brands that want to enter the social commerce space should first have a basic understanding of how it works on popular social channels."
"Unlike most social networking platforms, the app's messaging services are entirely mobile-based, so if you want to use Snapchat for your business, your smartphone will become a crucial marketing tool."
"While you don't need to analyze every single metric, you should focus on specific measurements that work toward achieving an established goal."
"As an individual user, the site appears to be straightforward. But what about small businesses?"
"As a small business owner, you can make a difference by starting small in your own office. Consider educating your employees on inclusive communication."
"Your landing page should set the tone for your company and provide important information, making it easy for your audience to understand what products and/or services your business provides."
"A bad design will cost you more in the long run if you dismiss the idea of hiring a web designer."
"'It's not as simple as simply running your own social media account, because there's a lot of accountability to the public, and with a platform comes a lot of responsibility.'"
"With the rise of multimedia posts across platforms, videos have particularly become more widespread and common."
"Heartwarming and captivating stories help connect consumers to a specific product or service."
"Being self-employed inevitably makes tax season complicated. That's why many freelancers have chosen to establish their own businesses legally."
"Fortunately for entrepreneurs, Omaha's young professional community is committed to fostering inclusive, diverse partnerships."
"The freedom and flexibility of full-time freelancing are huge draws for people who choose this career path, but these benefits also come with downsides."
"If you want to create a successful social strategy, you should familiarize yourself with how each network runs, the kinds of audiences you can reach on that network and how your business can best use each platform."
"If your company wants to 'level the playing field' for candidates, one alternative to a credit check is fact-checking a resume."